Moscow new buildings with decoration have recently been in particular great demand. Moreover, apartments with decoration today are offered not only in the segments of the “Business” and “Elite” class, which was the norm a couple of years ago. Increasingly, apartments with decoration in new buildings of the economy class appear, now their share in the total volume of offers is 7%.
Customer attracting: additional tool.
The relevance of apartments in new buildings in Moscow with a ready -made finish is growing. The decoration has always been used by developers as an additional tool to attract customers. In the midst of the crisis, it became clear that it is possible to increase sales or at least keep them at the level by reducing the price per square meter and turning on the apartment renovation in its cost.
But if you look from the other side, then the appearance of apartments with decoration on sale is a consequence of the fact that customers began to overestimate their requirements for housing quality.
Apartments with finishes where to buy?
Based on the analysis made by real estate experts, we can conclude that a large share of new buildings in which apartments are sold, today is located in the suburbs in the suburbs. The ratio with the volume of proposals in Moscow – 70 to 30.
Outside of the Moscow Ring Road, as you know, there is more free land, and the cost of real estate is lower, and this makes it possible for developers to invest in repair without much damage for their wallet, as a result, offer customers a high-quality housing of economy class at prices is much lower than the capital.
If we analyze the price policy of developers and the entire market of new buildings in Moscow, it is easy to understand that housing with decoration in the suburbs is noticeably cheaper than similar apartments in new buildings in Moscow, even without decoration.